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Privacy

Privacy notice

Last updated

This notice explains how [COMPANY LEGAL NAME] ("Adbox") handles your personal data when you use the Adbox app and our websites. We are the data controller, registered with Ghana’s Data Protection Commission under number [DATA PROTECTION COMMISSION REGISTRATION NUMBER]. We follow the Data Protection Act, 2012 (Act 843).

The short version

  • We collect what you give us (your account, profile and posts) and what we need to run Adbox (how you use it, your device, payment records).
  • We use it to run your account, show you a feed, keep people safe, show ads and improve Adbox.
  • We do not sell your personal data. Advertisers never receive your name, contact details or messages.
  • Messages are private between the people in a chat, but they are not end-to-end encrypted. We can read a message only if it is reported to us, or if the law requires it.
  • You can see, download, correct and delete your data. Download a copy in the app under Settings › Security & privacy › Request your data. It is ready within 14 days.

What we collect

KindExamplesWhere it comes from
AccountEmail, username, password (stored scrambled, never readable), date of birth, phone number if you add one, and which of Google, Apple or Facebook you sign in withYou, and the sign-in provider you choose
ProfileName, photo, bio, gender, school, campus, status (student, alumni, staff), level, programme, graduation year, interests, creator roleYou
ContentPosts, photos, videos, Glances, surveys and answers, comments, quotes, messages and pictures in chatsYou and the people you interact with
ActivityWho you follow, likes, saves, hidden posts, searches, posts you open, how long you watch a video, Glances you viewed, events you RSVP toYour use of Adbox
Gold and adsGold purchases, balance and history; ads you create, their budget and measured deliveryYou and Paystack
Device and technicalDevice model, operating system, app version, IP address, approximate location from your IP address, push notification token, crash and error reportsYour device
SafetyReports you make or that are made about you, blocks, moderation decisions, sign-in recordsYou, other users and our systems

We do not collect your precise GPS location. Payment card or Mobile Money details are entered with Paystack, not with us; we receive only the result and a reference.

Why we use it, and on what basis

Act 843 allows us to process personal data only with a lawful reason. Ours are:

PurposeLawful reason
Create and run your account, show your profile and posts, deliver messagesNeeded to provide the service you asked for
Process gold purchases and ad paymentsNeeded to provide the service; legal obligations for financial records
Rank your feed, Shorts, Discover and search, and suggest peopleOur legitimate interest in a relevant app (you can switch off "Suggest me in Discover")
Show ads, limit how often you see each one, and measure themOur legitimate interest in funding Adbox
Keep Adbox safe: fight spam, scams and abuse, act on reportsOur legitimate interest, and legal obligations
Send push notificationsYour consent, which you can withdraw in Settings or your phone’s settings
Verify your email and phoneNeeded to secure your account
Respond to lawful requests from authoritiesLegal obligation

Who can see your information on Adbox

  • Everyone, including people without an account: your username, name, photo, bio, school and campus, creator role, follower counts and public posts.
  • People you choose: Glances set to Followers, and messages in a chat.
  • Authors of Glances see the username of everyone who viewed them.
  • Survey creators see the answers to their surveys. They do not see your answers next to your name unless the survey says so.
  • Only you: your email, phone number, date of birth, gold balance and history, saved posts and searches.

Who we share it with

We share personal data only with organisations that help us run Adbox, under contracts that limit what they may do with it:

ProviderWhat for
Amazon Web ServicesHosting, storage of photos and videos, delivery of media, some email
PaystackProcessing gold purchases
Google FirebaseDelivering push notifications
TwilioSending phone verification codes
ResendSending account emails
Google, Apple, FacebookOnly if you sign in with them: confirming who you are

Advertisers receive only totals (people reached, views, clicks), never who you are. We may also share data when the law requires it, to protect someone’s safety, or if Adbox is sold or reorganised, in which case this notice will still apply.

Storing data outside Ghana

Our main servers and some of our providers are outside Ghana, including in the United States. When we transfer data abroad we make sure it is protected to the standard Act 843 requires, through contracts with our providers and the security measures described in our Security page.

How long we keep it

DataKept for
Your account and contentUntil you delete them or your account
Glances24 hours on Adbox; erased from storage within a further day
A deleted account30 days (so you can change your mind), then erased
Gold and payment recordsSix years after the transaction, with your identity removed where possible, for tax and dispute reasons
Reports and moderation recordsAs long as needed for safety, normally up to two years
Activity and technical logsUp to 18 months, then deleted or made anonymous
BackupsOverwritten within 35 days

Your rights

Under Act 843 you have the right to:

  • Access your personal data. In the app: Settings › Security & privacy › Request your data. We send a download link within 14 days, and it works for 7 days.
  • Correct it. Most of it you can edit yourself in Edit profile.
  • Delete it, by deleting posts or your whole account (Settings › Account › Delete account, or from the web).
  • Object to processing that causes you unwarranted damage or distress, and to direct marketing.
  • Not be subject to a decision made only by automated means that significantly affects you, and to ask for a person to review it.
  • Withdraw consent where we rely on it, such as push notifications.
  • Complain to the Data Protection Commission.

To use any right you cannot use in the app, email [PRIVACY EMAIL]. We may ask you to confirm your identity. We answer within 21 days. See Your data protection rights for more detail.

Young people

Adbox is not for anyone under 16. If you are under 18, we treat your information with extra care. Ads on Adbox are aimed only by campus status (student, alumni), never by sensitive characteristics, for anyone. If we learn we hold data about someone under 16, we delete it. Parents or guardians can contact [PRIVACY EMAIL].

How we protect it

Data is encrypted between the app and our servers, passwords are stored as one-way hashes, private files such as chat pictures and data downloads are kept in private storage reached through short-lived links, and access within Adbox is limited to people who need it. No system is perfectly secure; if a breach puts you at risk we will tell you and the Data Protection Commission as the law requires.

Changes to this notice

We will update this notice when our practices change. The date at the top shows the last change, and we will tell you in the app about any significant change.

Contact us

Data protection enquiries: [PRIVACY EMAIL]

Post: [COMPANY LEGAL NAME], [REGISTERED OFFICE ADDRESS], Ghana